Dorothy R. Santos, Ph.D.

Enjoyed a lecture by Scott Summit at the California College of the Arts yesterday evening. Being a huge fan of the lecture series at CCA, I love the fact that the artist talks are open and free to the public. If you find yourself in San Francisco, it’s definitely great to take advantage of these events (especially if you want to keep yourself apprised of art and design). Above, I posted Summit’s TedxCambridge Talk. Although last night’s lecture was geared towards budding industrial designers, I found it extremely informative and learned some new things (i.e., additive fabrication/manufacturing). Overall, it was fascinating to see concepts designed virtually and brought to fruition through additive fabrication (aka 3D modeling). Having a profound interest in the translation between virtual to physical (and vice versa), the presentation was pretty enthralling. As for some of the conceptual and creative aspects of industrial design, Summit stated the importance of the following in the design process.

1. Create uniqueness
2. Design like Nature
3. Create for the Body
4. Increase Complexity to Reduce Cost
5. Start a product company with no upfront cost
6. Really (Truly) Optimize – Perform, Feedback, and Revision
7. See things you couldn’t see before
8. Low Power Consumption
9. Self Replication – The machine’s ability to print itself